Saturday, 12 April 2014

Canon Announces Free Software Upgrade for the EOS C500 Camera That ...

MELVILLE, N.Y., Apr 02, 2014 (BUSINESS WIRE) –

Canon U.S.A. Inc., a leader in digital imaging solutions shared today

that its parent company, Canon Inc., announced a software upgrade for

the EOS C500 digital cinema camera (launched in October 2012), part of

Canon’s Cinema EOS System lineup of professional digital cinematography

products, that will enable users to realize more efficient on-set

production workflows. The Company plans to offer the free-of-charge

Cinema RAW Development software upgrade* starting in October 2014.

The new Cinema RAW Development 1.3 software, currently under

development, will deliver enhanced shooting workflows, including the

on-set playback and confirmation of 4K RAW video, when using the EOS

C500 camera.

Through collaboration with Intel, Cinema RAW Development 1.3 will

realize improved performance using a beta version of the Intel Media SDK

2014 Professional Camera Pack, making possible faster development of 4K

Cinema RAW data when using a PC equipped with Intel Iris Pro graphics.

Canon’s software upgrade will support greater workflow efficiencies for

4K RAW data by enabling real-time playback with playback speeds of up to

24 frames per second (fps). To date, previewing 4K RAW video footage on

a notebook PC and other compact computer devices had been difficult

because of the slow fps rate and the need for tremendous processing

power, which was only available with a workstation PC. Now, with a

combination of upgrades to Canon’s Cinema RAW Development 1.3 software,

compatible with the Intel Media SDK 2014 Professional Camera Pack, and a

PC with Intel Iris Pro graphics, Canon users will be able to more

quickly preview their 4K video footage while on a shoot.

Executive quote from Intel

“Through our close collaboration with Canon, Intel is excited to be able

to deliver highly accelerated 4K playback performance on a mobile PC

with Intel Iris Pro graphics,” said Christos Georgiopoulos, vice

president, Software and Services Group general manager, Developer

Relations Division, Intel Corporation.

About Cinema RAW Development

Cinema RAW Development software enables 4K Cinema RAW footage shot with

the EOS C500 camera that has been exported to and recorded by an

external recorder to be converted into DPX and other standard file

formats and output for image previewing and editing.

Demonstration at 2014 NAB Show

Canon will demonstrate a trial version of Cinema RAW Development 1.3

using an Intel Iris Pro graphics-powered PC at the Canon NAB 2014

exhibit, Central Hall Booth No. C-4325 from Monday, April 7 through

Thursday, April 10 at the Las Vegas Convention Center.

About Canon U.S.A., Inc.

Canon U.S.A., Inc., is a leading provider of consumer,

business-to-business, and industrial digital imaging solutions. With

approximately $36 billion in global revenue, its parent company, Canon


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, ranks third overall in U.S. patents registered in 2013+

and is one of Fortune Magazine’s World’s Most Admired Companies in 2014.

In 2013, Canon U.S.A. has received the Readers’ Choice Award

for Service and Reliability in the digital camera and printer categories

for the tenth consecutive year, and for camcorders for the past three

years. Canon U.S.A. is committed to the highest level of customer

satisfaction and loyalty, providing 100 percent U.S.-based consumer

service and support for all of the products it distributes. Canon U.S.A.

is dedicated to its Kyosei philosophy of social and environmental

responsibility. To keep apprised of the latest news from Canon U.S.A.,

sign up for the Company’s RSS news feed by visiting

and follow us on Twitter @CanonUSA.

About Intel

Intel is the largest provider of PC Graphics and continues to advance

processor graphics capabilities, pushing visual technologies to the

limits. From the graphics architecture to software ecosystems and

graphics drivers, Intel delivers a computing experience that is more

visual than ever.

+Based on weekly patent counts issued by United States Patent and

Trademark Office.

All referenced product names, and other marks, are trademarks of their

respective owners.

* Details to be provided on or about October 2014 within the Cinema EOS

System section of the Canon website.

Photos/Multimedia Gallery Available:

SOURCE: Canon U.S.A. Inc.

Editorial :

Canon U.S.A.,


Emily Moran, 631-330-2403



Nofi, 631-330-3783


U.S.A. website:


sales information/customer support:


Copyright Business Wire 2014


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